Vega Vita

When designing the branding for Vega Vita, a plant based restaurant, the goal was to create a brand that feels joyful, memorable and full of life, where healthy plant-based food is celebrated through colour, culture and connection.

This plant-based Mediterranean restaurant is inspired by the recipes, warmth and generosity of ‘Mama’s kitchen’. Every design decision was made to create a feeling of the vibrant Mediterranean, from the blue and yellow colour palette, to the hand-drawn illustration of Mama that celebrates home cooking and tradition.